January 6, 2020
Just a reminder to myself, and anyone else that cares to value the same advice. For the next decade, and probably beyond, the focus should be […]
December 20, 2019
I’ve had lots of good feedback and iteration on my first post on co-managed data; thanks for that. I’ll mix that into this post, and also […]
December 8, 2019
This post writes up my take on a discussion on the VRM List, that initially asked the question ‘can reviews be made portable so that they […]
December 2, 2019
As we reach the end of another decade, I’ve been reflecting on the changes over the last ten years in my areas of interest – customer […]
August 5, 2019
This week I watched the excellent documentary The Great Hack. A horrifying story, very well told; congratulations to all those involved in making that and bringing […]
February 8, 2019
Just looking at the German Competition Authorities decision around Facebook and their interpretation of the use of Consent. That will have a big impact. Whilst I’m […]
November 1, 2018
I’ve not really known what to do with this site/ blog since the untimely death of my good friend and colleague John Butler. Until I do […]
January 16, 2015
The internet of things (IoT) is generating Big Data and driving the need for business-ready analytics. But the explosion of marketing channels in which organizations are […]
October 24, 2014
By John Butler — Marketing has long yearned for a step change from being limited to a sales support function such as generating leads for sales […]