November 1, 2018

Next Steps for Information Answers

I’ve not really known what to do with this site/ blog since the untimely death of my good friend and colleague John Butler. Until I do […]
January 16, 2015

Quantifying the ROI of Customer Engagement Planning

The internet of things (IoT) is generating Big Data and driving the need for business-ready analytics. But the explosion of marketing channels in which organizations are […]
October 24, 2014

Imagine a World Where Opportunity Knocks and Your Door is Open

By John Butler — Marketing has long yearned for a step change from being limited to a sales support function such as generating leads for sales […]
February 12, 2013

Why Personal Clouds and Midata are Good for Business

I’ve long been an advocate of Craig Burton’s thesis that ‘VRM’ and the inevitable shift towards ‘personal clouds’ will be good for the organisations. His excellent […]
February 4, 2013

The First Large Scale CRM Plus VRM Business?

Nice to see Cheap Energy Club from MoneySavingExpert make it out the door, having worked on that for a big chunk of last year. At first glance […]
January 21, 2013

A CRM plus VRM Venn for 2013

I spent most of 2012 with head down consulting on a couple of big ‘CRM plus VRM’ propositions – more on those when they show up […]
July 31, 2010

A Classy Way to Go…

The 31st of July marked the end of my favourite online transaction manager service – Wesabe (www.wesabe.com). I’ve been using the service regularly for the last […]
February 27, 2010

Filling in the Empty Space – The Personal Data Store

I said here that at present there are very few genuine VRM tools available right for use right now, and that the main reason for that […]
January 25, 2010

The Customer – Supplier Engagement Framework

Over the past few months, The Information Sharing Work Group at The Kantara Initiative has done a bit of a deep dive into an end to […]