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The First Large Scale CRM Plus VRM Business?

February 4th, 2013

Nice to see Cheap Energy Club from MoneySavingExpert make it out the door, having worked on that for a big chunk of last year.

At first glance it might look like another comparison site, but there’s lots more under the hood – data built on the individual side, automated checking, mi-data ready, and a few more interesting bells and whistles….

Will this be the first service built somewhere between CRM and VRM to run at large scale? It certainly has the possibility to do so; I saved £135 per year on my switch, and others much more. And MoneySavingExpert have a big subscriber base of people who trust their advice.

No doubt this will be a story to follow up on….

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